Divorce Theme K-Drama (Source: Variety)

K-Drama lovers know one thing for sure—Korean dramas never run out of creative and heartfelt stories. Among the many themes that have stood the test of time, divorce-themed K-Dramas have been gaining attention, not just for their emotional storytelling but also for how they reflect real-life issues with a refreshing twist.

Interestingly, according to Tempo, South Korea has seen a steady decline in divorce rates over the past five years. While it's hard to say if K-Dramas have directly influenced that, these three viral series definitely got people talking.

So, if you’re in the mood for some binge-worthy content with a deeper message, here are three must-watch K-Dramas about divorce that have made waves recently.

1. The Divorce Insurance (2025)

One of The Divorce Insurance’s Scene (Source: Prime Video)

This one took promotion to another level. Even before airing, the cast of The Divorce Insurance went viral for handing out fake brochures on the streets, promoting a fictional “divorce insurance” policy—just like they were selling a real product!

Starring Lee Dong Wook, this romantic comedy K-Drama follows Noh Ki Jun, a successful actuary who’s been through three divorces. Inspired by his past, he creates a unique insurance product to help others navigate post-divorce life. Along the way, he begins to reflect on his own emotional journey and opens his heart once more.

Currently still airing, this drama blends humor, business insights, and relationship wisdom—definitely worth adding to your watchlist!

2. Marry My Husband (2024)

One of Marry My Husband’s Scene (Source: Tempo)

If you love time travel, revenge plots, and a dash of romance, this one’s for you. Marry My Husband tells the story of Kang Ji Won (played by Park Min Young), who suffers betrayal, illness, and family pressure, only to be given a second chance at life through a time-slip twist.

One unexpected highlight? The appearance of Kopiko, a popular Indonesian candy. The product placement sparked buzz across Indonesian social media, with fans excited to see a familiar brand in a hit K-Drama.

The blend of emotional depth and feel-good moments makes “Marry My Husband" a must- watch K-Drama. 

3. Queen of Divorce (2024)

One of Queen of Divorce’s Scene (Source: IMDB)

For fans of legal dramas and strong female leads, Queen of Divorce could be the one. The story follows Kim Sa Ra (Lee Ji Ah), a single mother who starts a law firm dedicated to helping clients through divorce. With a mix of drama, law, and empowerment, this show gives a voice to those often left unheard.

Similar to Marry My Husband, this drama also featured Kopiko as part of its storyline—proof that subtle product placement can enhance realism and engage global audiences without feeling forced.

What Makes These Divorce-Themed K-Dramas So Relatable?

Each of these dramas shows that even when life feels like it’s falling apart, there’s always room to grow, heal, and start over. Whether it's through a new business idea, a second chance at love, or simply finding the courage to move on—these stories resonate because they reflect real human experiences.

They also show how brands like Kopiko can naturally appear in storytelling—blending into scenes in a way that feels authentic, not intrusive. Appearing in over 20 hit Korean dramas, from Vincenzo to Marry My Husband, Kopiko together with advertising agency LinkMedia, have successfully maximized their marketing strategy globally.

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Source: 

Gabriella,M. (2025). Menyorot Jumlah Pernikahan di Korea Selatan 2024: Kenaikan hingga Pasangan Asing. Tempo.co. Accessed at 12 April 2025 from https://www.tempo.co/internasional/menyorot-jumlah-pernikahan-di-korea-selatan-2024-kenaikan-hingga-pasangan-asing-1224036